humm group announced it has launched humm//TAPP instore. A digital card that enables shoppers to simply tap their digital wallet to make a purchase at any humm merchant in Australia, regardless of the in-store point of sale system.
With the launch of TAPP, merchants will benefit from the significantly reduced costs, resources, and time traditionally required for buy now pay later instore integration, which can take up to three months. All humm merchants are now enabled to facilitate TAPP digital card payments, including the 300 merchants signed in 3Q21 and not yet integrated.
Customers activate the humm “card” icon from their humm app, load TAPP into their digital wallet, and then tap-and-go. Customers can spend up to $2,000 and have the payment automatically split into five manageable fortnightly instalments. The aim to be a more seamless and secure payment experience.
hummgroup Chief Executive Officer Rebecca James said the launch of TAPP is a significant upgrade for merchants, customers and humm: “TAPP removes the need for merchants and humm to invest tens-of-thousands of dollars and several months integrating into in-store point of sale systems. With immediate access to transacting humm customers, TAPP makes it easier and more attractive for merchants to include humm as an instore payment option.”
humm partnered with Mastercard to create this new service, and TAPP retains the same merchant service fees as other humm transactions, and will only be available at humm merchants.